Here's one of the biggest dangers you can run into when you run a business:   FOMO. Fear Of Missing Out. Can absolutely destroy you.  ...

If you have staff or you're thinking about getting staff... you should know about this. We're supposed to judge people on what they...

I see many people saying one variation of "xyz marketing channel doesn't work".   Can literally be any channel for any industry.   Google...

If you're reading this it means you run a business. This is weird behavior. Most people are perfectly content working for a boss.   Had a...

Let's run a quick marketing test.   Let's say you ran a pizza place. It's a new place. Plenty of competition around.   You have to be...

What's the first thing you do in the morning?   And let's be real here. I'm not talking about the influencer morning ritual. You're...

I can predict which business is going to win and which is going to lose by checking just ONE thing. It's scary how well this works. Like...

Let me give you one of the easiest ways to beat any ad. Doesn't cost money. Can implement it immediately. It's all good.   Remember the...

You need to start doing less.   You'll get way more done. By doing less.   Let me explain.   Running a business is overwhelming. We are...

Have you ever heard of a 'false dichotomy'?   I read about it when I was in my late teens and it always stuck with me. My brain holds on...

"We sell... or else."   David Ogilvy said that. He built the biggest ad agency on the planet.   Man had a philosophy about ads....

A few days ago I realized something. Thought it over. Did the math. Triple checked the numbers. I’m now sure of it. Traditional...

Here's something that sounds weird and counterintuitive but it works to get more clients, followers, revenue and all other good stuff.  ...

One of the best ways to solve problems is by walking around.   Sounds weird. Let me explain. You 're a human. So am I. We're designed to...

AI is the current marketing gospel. Doing thing manually is ancient. You can't be doing things yourself, it's unbecoming. AI takes care...

Knowing your target audience is important for every business owner. It helps you identify what group of people give you the most results....

Many business owners believe that hard selling is the most effective way to make customers buy. The only problem with that is… Most...

Good writing is essential for capturing attention while making the reader go “Oh this is interesting. Let me keep reading.” A good writer...

A good headline is the best way to grab attention, attract more clients, and stand out from the crowd. It’s like seeing Shaq stand next...

Have you ever asked yourself why clients aren't flooding in like you expected? Simple answer: You're not giving them a place to land. And...